Customer Centricity = Customer Service

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Customer Service: A customer-centric organization

Customer behavior has changed and customer service is now a core part of businesses. The second edition of the CX Observatory, in fact, showed how closely the customer experience is closely related to the service received.

However, customer experience and customer centricity are essential and achievable arguments only when it is possible to implement a strategy in which the customer is – really – the heart of the company’s daily awareness.

For this reason, during the workshop with BeCloud Solutions, Salesforce, and Q8 we talked about how it is possible to improve the level of customer satisfaction (Customer Experience) and data traceability with our CTI solution integrated with Salesforce CRM.




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